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Sönnichsen Ure & Smykker, Sønderborg

We are the ones with the Gråsten Apple - we are your new jewellery store located in the heart of Sønderborg.

We are proud to present a selection of some of the most recognised Danish and international jewellery brands. Our range includes jewellery and watches from Lund Copenhagen, Randers Silver, Arne Jacobsen, Christina, Festina, Heide Heinzendorff and Rosefield.

Our beautiful jewellery store has been on an exciting journey since we opened in 2014 in Gråsten. In our store, you can expect to find a selection of jewellery ranging from classic and timeless designs to the more unique and modern. We carefully select our suppliers where we can vouch for quality and craftsmanship.

When you visit us, you can expect to enter a store where beautiful surroundings and a cosy atmosphere make you want to explore. You can explore and find the perfect piece of jewellery to suit your personal style and preferences. We pride ourselves on our attentive, genuine, personal and warm service, and we take the time to make sure you come home with a piece of jewellery just the way you want it.

We look forward to welcoming you!


If you're planning to propose, we also have a great selection of engagement and wedding rings for both men and women. Come in and let us help and guide you and your special someone with the right ring.

Declarations of love of all kinds become special because of your unique personalities. Proposals and anniversaries are about showing the world and each other where you stand and what you want.

You turn them into unforgettable moments by bringing real material jewellery into play in relation to how you feel and what you value in each other and in your life together. With the ring designer at noa.dk/ringdesigner, you can experiment with ring widths, materials and stone settings.

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